Customers entering UBIQ ascend a ramp into a space wrapped in pattern, a backdrop for dozens of sneakers on mirrored black shelves. A canopy of exposed light bulbs, linked with gold electrical conduit, traverse the ceiling and walls.
Gentle Monster’s SoHo flagship creates a succession of magnetically seductive portals that captivate visitors and draw them into the space, lending engaging resonance to the brand’s avant-garde eyewear designs.